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: Arts & Humanities » Fine Arts
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Category: Fine Arts, Kentucky

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DIGITAL COLLECTIONS About the Collection The Leonard Brecher Tobacco and Chewing Gum Card Collection contains 154 digital images of baseball cards from the early 20th century. Tobacco, candy, and chewing gum companies printed trade cards or advertising cards to include with their products. Cards in this digital collection come from the American Tobacco Company, American Caramel Company, Colgan Gum Company (of Louisville, Kentucky), John H. Dockman & Sons, and the Standard Caramel Company, and primarily date between 1909 and 1911. Received by the University of Louisville Art Library in 1969 as a donation from Leonard Brecher, the collection contains 356 baseball cards and 86 cards with bird images. Of these, 154 of the baseball cards are included in the digital collection.

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DIGITAL COLLECTIONS About the Collection John P. Morton and Company was a publishing firm based in Louisville, Kentucky for much of the 19th and the first half of the 20th centuries. John Price Morton (1807-1889) started out working as a clerk in a bookstore in Lexington, Kentucky. In 1825 William W. Worsley hired him to manage his Main Street shop, the Louisville Book Store. The company published a daily newspaper, The Focus , which merged with the Louisville Journal into the Journal and Focus , a precursor to the Courier-Journal ; the weekly Louisville Medical News ; and Home and School , a monthly journal of popular education. In 1838 Morton and Henry A.

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